Project Overview
Led client and competitive market analysis initiatives for a healthcare organization, translating research insights into strategic recommendations. Also supported the team with visual deliverables, various market research, event planning, and survey execution and reporting.
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Role: Market Analysis, Strategy, & Design
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Timeline: May 2025 - Present
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Focus: Healthcare
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Tools: Canva, Monday.com, Excel
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Skills: Analysis, Research, Event Planning, & Survey Techniques
Key Outcomes
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Provided ASM with a clear understanding of client and competitor landscapes.
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Delivered professional marketing assets that aligned with ASM's brand and strategy.
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Demonstrated ability to apply strategic insights to creative outputs.
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Supported community engagement initiatives with event planning.
Objectives
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Analyze client & competitor market landscapes.
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Identify trends & growth opportunities in healthcare markets.
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Create visual marketing materials for social media and client outreach.
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Support strategic initiatives through research, surveys, events, & reporting.
My Role
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Developed data-driven client and competitor landscape reports.
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Led market research and analysis for ASM's target industries.
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Designed visual content to support strategy.
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Managed social media content creation for ASM's brand channels.
Key Deliverables
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Client Landscape Analysis
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Competitor Landscape Analysis
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Slide Decks, One Pagers, Flyers, & Newsletters
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Client Satisfaction Survey & Reporting
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Social Media Content
Visual Strategy & Marketing Assets
Visual assets designed to communicate insights and support marketing initiatives.
